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San Sebastián de los Reyes opens registration for Sansestock 2026 on its 20th anniversary

Registration is open for Sansestock 2026, the local trade fair in San Sebastián de los Reyes celebrating its 20th anniversary with 20,000 expected visitors.

Carmen ReyesCarmen Reyes· · 3 min read

The local trade fair Sansestock, which this year celebrates its 20th anniversary, will take place from 2nd to 4th October at the Recinto Ferial del Parque de la Marina with an expected 20,000 visitors. Registration for exhibitors is now open.

Shops in San Sebastián de los Reyes can now sign up for the most special edition of Sansestock, the local trade fair that marks two decades of existence. The event, which will be held from 2nd to 4th October at the Recinto Ferial del Parque de la Marina, expects to gather 20,000 visitors over three days of activities, discounts, and entertainment for the whole family.

Priority for local businesses

The organisation has opened the pre-registration form for establishments wishing to participate as exhibitors. Local businesses will have priority in the allocation of spaces, although the call is also open to businesses from the rest of Spain and service companies that sell products.

According to municipal sources, the aim is to boost local consumption and provide a promotional platform for small and medium-sized businesses in the city. During the fair, exhibitors will offer products at particularly attractive prices, one of the hallmarks of the event since its inception.

“Sansestock has become an unmissable event for locals, who look forward to the offers and variety of items each year,” highlights the San Sebastián de los Reyes City Council.

Activities for all audiences

In addition to shopping, the fair will feature a wide range of parallel programming: workshops, concerts, a children's play area, and catering services. The fairground will transform into a large showcase where leisure and commerce go hand in hand, designed for families to spend the whole day.

For the little ones, the play area will offer supervised activities, while adults can enjoy live musical performances and sample dishes in the food trucks or catering booths. The combination of commercial offers and entertainment has been key for Sansestock to establish itself as one of the main fairs in the Community of Madrid.

How to register and more information

Interested businesses must fill out the pre-registration form available on the organisation's website. For queries, the Local Development Area of the City Council can be reached at 91 663 79 09, and the Business Association ACENOMA at 91 654 38 84. You can also write to desarrollolocal@ssreyes.org.

The registration period will remain open until all available spots are filled. Given that demand is usually high, the organisation recommends that local businesses do not delay their application to secure a place in this significant edition.

With two decades of history, Sansestock has proven to be a driving force for the local economy, attracting thousands of consumers from San Sebastián de los Reyes and nearby municipalities. For locals, it is an opportunity to find bargains and support neighbourhood businesses; for businesses, it is an unbeatable showcase in front of a large and loyal audience.

Carmen Reyes

Written by

Carmen Reyes

Redactora jefe

Periodismo por la Complutense y más de quince años pisando moqueta institucional. Cafés dobles, agenda infinita y cero paciencia para la palabrería; dirige la redacción de Madrid Red y coordina la cobertura de política y sociedad.